Retail Industry

Retail Industry Thomas, Ryan, The Right Mix: Brands versus Private Labels, Apparel, Feb04, p. 30-33 Overview of retain plane section stores that may want to develop or develop private labels to replace lagging national brands should be apprised of the downfalls as well as the benefits. Private labels increase margins from 6-10% gritty than national brands. They also allow for fashion garments to be reproduced the pastime season if they are still in demand. However, department stores regard opposition from national brands if such private labels create as well as much competition. If private labels are to be expanded, they should be of higher(prenominal) quality than the norm. They should also be offered in a coarse range of categories, to decrease advertising costs. Article epitome Department stores have traditionally used private labels on the change floor as a way to come through a low-cost alternative to consumers. Howeve r, they may be expanding and develop more(prenominal) priv...If you want to get a full essay, order it on our website: BestEssayCheap.com

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